How to find clients
Let's take a look at how home
business bakers or bakery owners can find clients. There are several easy ways to go
about this.
Podcasts
Look for baking-related podcasts and
reach out about doing a guest episode. To narrow it down even
further, look for local podcasts of any genre and reach out about
being a guest on an episode.
Network
Look on MeetUp for
local business groups. Go and network your business. Also, look into
joining the local Chamber of Commerce. They will also host networking
events for local business owners.
Network on Social Media
Be
sure to share to social media daily and use proper hashtags relating
to what you do and the city you serve. Create useful and relevant
content.
Blogs
Reach out to local bloggers and see if they
will do a guest post about your business.
Referrals
Ask
your customers to refer your business to others. Offer an
incentive.
Newsletters
Send out a monthly newsletter to your
customers and ask them to forward it to others who would be
interested in your business.
Partner with Local
Businesses
Ask them if you can leave business cards in their shops
and offer to hand theirs out to your customers.
Contact
Information:
Be sure you have your contact information easily
visible on your website and social channels.
Facebook Ads
Run
a Facebook ad and target people in your city. For example, you can
run a $10 ad and reach a decent amount of people.
Marketing
tips:
Be sure your products look
appealing
Keep your pricing in the range for your city
Promote
your work regularly
Market to your location
Create an amazing
customer experience
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